Careers: Marketing Manager
Under the direction of the VP of Business Development & Marketing, the Marketing Communications Manager will play a diverse role in the planning, development and execution of events and marketing communications activities to support our programs, partners and brand.
We are seeking highly motivated Marketing Manager with a strong work ethic and a desire to excel.
Job Description:
- Oversees the planning, development, and execution of and the organization’s marketing activities.
- Responsibilities include market research; pricing; product marketing; new business development; marketing communications; advertising; and managing public relations firm.
- Oversees the development and implementation of web marketing and guaranteed lead-gen programs to raise the levels of customer acquisition, retention, and cross/up-selling.
- Design, implement and track campaigns using email marketing solution like Eloqua, Pardot, Manticore, etc...
- Develops return-on-investment goals, testing plans, and segmentation strategies, investment goals, and segmentation strategies.
- Plans, directs, and implements an organization’s marketing communications activities.
- Responsible for communicating consistent messages across print and electronic media.
- Ensures that key, strategic messages are communicated effectively to target audiences.
- Produces, or acts as liaison with firms that produce, public relations materials, advertising, and marketing collateral.
- Oversee the Planning, scheduling, and coordination of events including conventions, trade shows, conferences, seminars, sales meetings, and other events.
- Oversees event budgets, timelines, ordering, and logistics.
- Researches and selects venues, vendors, and other resources.
- Develops concepts and ideas for advertising and marketing materials and campaigns.
- Generates ideas with other members of the creative team.
- Responsible for the creative strategies and direction of advertising and marketing materials and campaigns.
Requirements:
- Bachelor's degree in Marketing, Business, or a related field of study with a minimum of 5 years related experience or equivalent. Master's degree is preferred.
- Small business experience a must
- Experience at product marketing
- Ability to work with in a cross functional environment
Skills / Characteristics
- Self starter who can quickly contribute with little or no direction; accustomed to working in a startup environment
- Strong analytical and strategic thinking skills for identifying market opportunities
- Aggressive, results-driven orientation
- Strong communicator - both verbal and written
- Strong organizational skills
- Extremely detail oriented
- Team player who does whatever it takes to succeed and works well with other areas of the company
- Be passionate, energetic and persuasive enough to lead through the resistance he/she will encounter along the way
About N-able Technologies
N-able Technologies is the global leader in remote monitoring and management automation solutions for managed service providers (MSPs) and IT departments. N-able's award-winning N-central® software and complementary toolsets are proven to reduce IT support costs, improve network performance and increase productivity through the proactive monitoring, management and optimization of IP-enabled devices and IT infrastructure. N-central features an industry-first freemium model that drives down the cost of remote management and accelerates the mass adoption of managed services. With offices in North America, the U.K., the Netherlands and Australia, N-able is 100% channel-friendly and maintains strategic partnerships with Microsoft, Intel, IBM, CA, Cisco and APC, among others.