{"version":"1.0","provider_name":"N-able","provider_url":"https:\/\/www.n-able.com\/it","title":"Determining a Unique Selling Point for Your MSP - N-able","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"Ga17cSEJmt\"><a href=\"https:\/\/www.n-able.com\/it\/blog\/determining-unique-selling-point-your-msp\">Determining a Unique Selling Point for Your MSP<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/www.n-able.com\/it\/blog\/determining-unique-selling-point-your-msp\/embed#?secret=Ga17cSEJmt\" width=\"600\" height=\"338\" title=\"&#8220;Determining a Unique Selling Point for Your MSP&#8221; &#8212; N-able\" data-secret=\"Ga17cSEJmt\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/www.n-able.com\/wp-includes\/js\/wp-embed.min.js\n\/* ]]> *\/\n<\/script>\n","description":"Let\u2019s face it; the IT services marketplace is a crowded one. Everyone from unqualified amateur techies to huge household names offer to provide IT support these days. Your MSP needs to do something to stand out from the crowd. It needs a unique selling point \u2013 a Unique Selling Point (USP).","thumbnail_url":"https:\/\/www.n-able.com\/wp-content\/uploads\/blog\/mspbusiness\/unique-selling-point-msp.jpg"}