PODCAST: Now That’s It, Season 2, Episode 19: Alex Stanton, Think Purple
By N‑able
In this episode of Now That’s IT: Stories of MSP Success, we sit down with Alex Stanton, a seasoned entrepreneur and industry innovator, to explore his remarkable journey from a teenage web developer to the founder of one of the largest MSPs in the Inland Northwest. Alex shares candid insights on scaling a business, navigating industry shifts, and the lessons learned while building a legacy in IT. We dive into the challenges MSPs face today, from rising cyber insurance costs to the evolving expectations of tech-savvy clients. Alex offers his perspective on how MSPs can move beyond commoditized services to become strategic partners for their clients. Plus, he introduces his latest venture, Think Purple, and its mission to solve organizational challenges through human-centric digital transformation.
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