Winning Strategies for Pricing and Selling N-able MDR

In today's rapidly evolving threat landscape, organizations are increasingly turning to solutions like N‑able MDR (Managed Detection and Response) to safeguard their digital assets. However, determining the right pricing model and effectively selling these services can be challenging.

In this boot camp session, Head Security Nerd Lewis Pope and Head Sales and Marketing Nerd Stefanie Hammond will share invaluable insights and best practices to help you navigate the complexities of pricing and positioning your MDR services for maximum value and profitability.

Key Topics Include:

• Overview of managed detection and response (MDR) services and market trends
• Customer profile types
• Different pricing models for MDR services based on profile type
• Factors influencing pricing decisions: scope of service, technology stack, service levels, and scalability
• Strategies for setting competitive yet profitable pricing
• Effective sales tactics for selling MDR services: identifying prospects, conducting needs assessments, and overcoming objections
• Communicating value to prospects and clients

Whether you're a managed services provider looking to expand your offerings or a cybersecurity professional seeking to enhance your sales approach, this webinar is essential viewing to learn how to increase your average deal sizes and customer MRR with N‑able MDR.