Business Resilience Masterclass
Part of the series Business Resilience Masterclass
View SeriesTurning Resilience into Revenue
Business owners don’t buy technology for the sake of technology. They buy confidence, continuity, productivity, and peace of mind.
Join Stefanie Hammond, Head Nerd, MSP Growth at N‑able, for a masterclass on how MSPs can move beyond product-led conversations and position business resilience as a strategic business outcome.
You’ll learn how to help SMB customers prepare for cyberattacks, downtime, data loss, and other disruptive events while creating a stronger, more differentiated service offering for your MSP.
What You’ll Learn
- How to define business resilience in a way business owners understand
- How to shift conversations from tools to outcomes
- How to discuss risk before, during, and after disruption
- How resilience-led services can support stronger customer relationships and revenue opportunities
Speaker
Stefanie Hammond
Stefanie Hammond brings over 20 years of experience to helping MSPs “de-mystify” the world of sales and marketing, and create thriving, profitable managed services businesses.
A proud Canadian, Stefanie started her career at N‑able in 2004. For a large portion of her career, Stefanie served as an integral member of the Partner Success Team, showing hundreds of MSPs around the globe how to elevate their growth and improve their competitive edge in a rapidly evolving and increasingly saturated market.
Stefanie transitioned into the Sales and Marketing Head Nerd role in 2020 to broaden her reach and bring her insights, knowledge, and industry expertise to all 25,000+ N‑able partners. As Head Nerd, Stefanie’s primary focus is on education and teaching MSPs the “art” of how to have better quality customer conversations. She enthusiastically helps MSPs modernize their sales processes while navigating the complexities of sales and marketing within the tech industry.
Stefanie’s commitment and dedication to helping MSPs uplevel their sales and business acumen has earned her several industry awards and recognition, most notably, CRN’s Women of the Channel and Channel Chief.
Outside of work, Stefanie enjoys spending time with family and volunteering at a number of local organizations devoted to improving living conditions for the homeless in her area, while creating stronger communities.
Other events in the series
Business Resilience Masterclass
August 18 2026, 11:00 - 12:30 EDT (17:00 - 18:30 CEST)
Register nowBusiness Resilience Masterclass
September 15 2026, 11:00 - 12:30 EDT (17:00 - 18:30 CEST)
Register now