Mastering Sales Success - Overcoming Objections To Win the Sale

You completed a successful initial meeting with your prospect and determined that they are a qualified lead and a potential good fit for your MSP. You then held a follow-up meeting to conduct a Business and CyberSecurity Assessment on their organization. This step helps you understand what workflow and security issues currently exist within their network and operational setup.

In this final session of a three-part boot camp series focused on the MSP Sales Process, we will concentrate on the last critical meeting – the Proposal and Closing stage – where you’ll present your findings and recommendations and ideally leave the meeting with a fresh, newly signed deal.

In this session, we will review:

• How to take your findings and recommendations from your assessment to populate a compelling proposal
• How to properly present your proposal to your prospect
• How to respond to the most common objections you will likely hear from your prospect
• Sales process mistakes to avoid

The goal of this final session is to take all the intel and data you have collected from your initial qualification and discovery meeting, as well as your Assessment, to confidently put forward a persuasive MSP Sales Proposal designed to convert this prospect into a new, high-quality client for your MSP.

Who should attend? MSP Business Owners, Sales Leadership, Marketing Leadership, and Account Managers